Today's card was pulled out of a box of Kellogg's Pep cereal in 1948:
There were 18 athletes featured in the set, with five showing baseball players. Aside from the Phil Cavaretta card above, there was also Orval Grove, Mike Tresh, "Dizzy" Trout and Dick Wakefield. Since none of those were stars, it has limited the collectability of the set. Fortunately, the keeps the prices low...when they can be located.
They measure 1 3/8 inches by 1 5/8 inches and the backs feature the basic 1948-type biography:
The cards are unnumbered, which might have led collectors to keep looking for more cards. At the bottom, you can see the ad for the cereal it came in.
This just goes to show: before Kellogg's inserted 3-D cards into its boxes, they experimented with other types of cards.
Happy New Year! - I decided that New Year's Day was the perfect time to feature the first card of the 1973 Topps set. That was back in 2011, and today is the first day since...
8 years ago